You’ve heard it a thousand times, “don’t sit behind the table provided by the show decorator.” In case you need a friendly reminder this is why:
- The table creates a barrier between you and your prospect. You want to CONNECT with your prospects.
- By sitting, you may be sending the message, don’t bother me. BE APPROACHABLE, most people aren’t going to come up to you if they feel they are interrupting you.
- By standing, you can quickly react and engage a prospect that is lingering outside your booth, ENGAGE and QUALIFY the prospect.
That being said, anyone who has worked a trade show knows how hard it is to resist the temptation to sit down, especially if your booth does not have any carpeting or other trade show flooring. If you just can’t resist the temptation consider bar height portable directors chairs . *Bonus: you can add your logo for additional branding recognition.
By sitting, or better yet, leaning against a bar height chair you look approachable while giving your feet and back a rest. There is something to be said for being able to look a prospect in the eye rather than looking up at them.
When purchasing trade show chairs keep in mind:
- Height – Look Approachable
- Branding – Make sure to choose a chair that matches the rest of the items in your booth
- Shipping Cases – Protect your investment with heavy duty shipping cases
